NMAAHC Audience research survey

Welcome to the online survey for the Smithsonian's National Museum of African American History and Culture (NMAAHC). The NMAAHC is currently in development and will open on the National Mall, adjacent to the National Museum of American History and across from the Washington Monument.

As part of the overall planning process, the NMAAHC wants to better understand the needs, perspectives, and interests of its community and potential visitors. By taking a few minutes to complete this questionaire, you will provide invaluable feedback into the process of making the museum accessible, valuable, and relevant to a broad range of audiences.

The survey should take about 5 minutes to complete, and will only be submitted when you press the "Submit Suvey" button at the end. Until that point, you can navigate back and forth to change your answers as you wish.

If you have any trouble with the survey, please email Jill Stein (stein@ilinet.org) for technical assistance.

Thank you again for your time and input.


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2) Please rate your interest in the following topics on a scale of 1 to 7, with 1 being "not at all" and 7 being "extremely high."
1 - Not at all 2 3 4 5 6 7 - extremely high
History of African Americans
Culture of African Americans
Visual Arts of African Americans
Performing Arts of African Americans
Successes, achievements, and contributions of African Americans
Struggles of African American individuals and communities
Difficult/uncomfortable issues in African American history (e.g. slavery, lynching)
Current issues of race and race relations
Visiting the National Museum of African American History and Culture

3) Please rate your knowledge of the following topics on a scale of 1 to 7, with 1 being "nothing" and 7 being "expert level"
1 - Nothing 2 3 4 5 6 7 - Expert level
History of African Americans
Culture of African Americans
Visual Arts of African Americans
Performing Arts of African Americans
Successes, achievements, and contributions of African Americans
Struggles of African American individuals and communities
Difficult/uncomfortable issues in African American history (e.g. slavery, lynching)
Current issues of race and race relations

4) If you had to choose only one museum to visit, what type would you pick?










Please tell us about yourself... 
5) How often did you visit a museum in the past year (2007)?

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8) What is your highest level of education?









9) What is your sex?



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11) How would you describe your racial/ethnic background? (choose all that apply)










You have successfully submitted your survey. Thank you for your time and thoughts!


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